It is the “Cooler” Choice

Thermal (also known as “Cool”) roofs use lighter-colored roofing surfaces or special coatings to reflect instead of absorb, more of the sun’s heat. This helps improve building efficiency by reducing cooling costs and offsetting carbon emissions.

Roofs and road pavement cover approximately 50 to 65 percent of urban areas. Because they absorb so much heat, dark-colored roofs and roadways create what is known as the “urban heat island effect,” where cities are significantly warmer than surrounding rural areas.